Wu Chun shares business secrets with JIS student

BRUNEIAN superstar Wu Chun recently hosted a lunchtime lecture, and question and answer session for Jerudong International School (JIS) students at the school’s Lecture Theatre.

A hugely successful entrepreneur, Wu Chun shared some of the business secrets that helped him along the way to owning some of Brunei’s most prosperous companies. “Business has to be meaningful,” he told the audience.

“Business has to be your passion, something that you really like. Being an entrepreneur is not easy – you have to work long hours, you have to be hands-on and you have to motivate a team to perform well. Being a good leader is very important.

“I don’t know everything, but in my experience in business, I’ve learnt and want to share that you need to have the right kind of attitude,” he said. “You have to commit to your dream. When you start a business it is your dream, it’s your baby, but if you give it your full commitment then it can grow into something amazing because miracles do happen if you truly believe in it.”

The lecture was the latest in the regular ‘Lunchtime Lecture’ series at JIS where students can bring their lunch and listen to a talk on a variety of subjects. Wu Chun added some serious star power to the Business and Economics courses on offer at JIS as part of the broad IGCSE, A Level and IB Diploma curricula.

Wu Chun during the lunchtime lecture, and question and answer session for Jerudong International School. – JIS

Wu Chun during the lunchtime lecture, and question and answer session for Jerudong International School. – JIS

Another important point Wu Chun was keen to focus on was charity. “Some people think partying is very cool,” the entrepreneur said, “but I want to tell you that helping people, doing charity work, is even cooler.”

An ambassador for a whole raft of charities including the National Anti-Drug Association, the star has done everything from goodwill concerts to raise money for children and athletes with special needs, to twice yearly blood donation campaigns and even a 10-hour road trip from Qinghai to deliver much-needed medical supplies to small villages in China.

It’s a concept that will no doubt resonate with the students at JIS, who are educated with a strong philosophy of giving, and contribute to the school’s support of a number of charities, not least with the innovative Polio Points system, which sees good behaviour rewarded with donations to charitable causes.

“Polio Points are really meaningful and very encouraging for students to prove themselves,” Wu Chun said of the scheme. “It’s programmes like this that make JIS what it is. The school is more about building personality than focussing only on results. They want to make learning fun and such an encouraging culture is definitely the right direction for the students.”

And amid all the talk of showbiz and entrepreneurialism, Wu Chun was keen to point out that, for him, there really is no substitute for good old-fashioned family values. With his family joining the JIS students in the audience he finished his lecture by saying, “The thing I am proudest of in the world is being a father. That is something that money can’t buy.”

Borneo Bulletin | December 1, 2017